Layrd Design completed the full interior design and refurbishment of the Cambridge United Signature Suite over the summer of 2023. This follows The Layrd Lounge, Cambridge United's Executive Hospitality Suite finished in 2022. We collaborated with Regent Construction Cambridge across both projects, who worked hard to bring our vision to life.  

 

We are official partners of the football club. 

 

The client wanted to elevate The Signature Suite to feel cohesive with The Layrd Lounge, as it had begun to look outdated and inconsistent with the previously finished space. We kept the general layout the same while making some bold design changes to impact how the users interact with the space.

 

The brief was to transform the space into an industrial, experiential and modern area that brings the fans together. We used branded paintwork and signage for the doors that opened to the stadium. We also found an innovative way of displaying shirts from the key eras by mounting them on perspex and including signage of dates. The client handpicked notable kits, which we have exhibited in chronological order to illustrate the progression of the club. The client had plenty of existing features we could use, so rather than replacing the whole bar, we reused the current one and re-tiled it with Parkside Architectural Tiles.